• Blog
  • Contact
  • About
  • Speaking Engagments

Gab Monkey by Brent Chaters

Talking about the web

You are here: Home / Archives for 2009

Archives for 2009

Why Organic Search Has a Better ROI

July 15, 2009 By Brent Chaters Leave a Comment

I’ve recently been hearing that organic search (SEO)  has a lower ROI than paid search (SEM).  I have a very hard time believing this.  I can see SEM having a better conversion rate than SEO, but not a better ROI.  Free organic search will ALWAYS have a better ROI than anything you pay for.  The […]

Filed Under: Marketing, Search, SEO Tagged With: better roi, content, link, links, organic, organic search, pages, paid search, Search, search engines, site, webmaster

How Much Does it Cost to be a Freelance Web Designer?

June 8, 2009 By Brent Chaters Leave a Comment

I wanted to touch very quickly on something maybe a lot of people don’t know how to calculate when they say they want to be free lance web designers with the idea to make it a full time job.  It’s a difficult thing to do, and it can get surprisingly costly very quickly.  this is […]

Filed Under: Design, Marketing Tagged With: acrobat creator, adobe, adobe acrobat, costs, freelance, freelance web, grand total, laptop, rent, software, start cost, undervalue, web, web designer, web hosting, work

Why In House Design Makes Sense For Large Companies.

May 30, 2009 By Brent Chaters Leave a Comment

Having talked to people of large corporate companies and knowing people who work at large corporate companies, what has amazed me constantly is how many companies outsource a good portion of their work to smaller web design shops. It’s not necessarily a bad thing to outsource some of your site, but when you outsource the […]

Filed Under: Design Tagged With: agency, business, graphic designer, house, micro, micro sites, outsource, project manager, savings, SEM, SEO, web

Face of the Company

May 21, 2009 By Brent Chaters Leave a Comment

As companies move into the social realm, into blogs, into giving voices of the individual of the company there runs an interesting issue that will have to be dealt with by companies at some point who are giving voices to the many. The issue is investing in individuals to speak on behalf of the company […]

Filed Under: Marketing, Web 2.0 Tagged With: company, giving voices, individuals, interesting, move masses, open policies, paradox, personal brands, social, strong, strong voices, voice, voices

Why SCRM is More Powerful With CRM

May 4, 2009 By Brent Chaters Leave a Comment

SCRM stands for Social Customer Relationship Management it’s the burgeoning name for how corporations plan to track and manage customer relationships through social tools (think FaceBook, Twitter and LinkedIn). I recently wrote about my own reasoning on why SCRM shouldn’t be called SCRM and that corporations can’t “manage” customers or expect to manage customers in […]

Filed Under: Marketing, Technology, Twitter, Web 2.0 Tagged With: amplifiers, company, company markets, conversation, crm database, customer, customers, dialog, individual, Marketing, masses, product, scrm, social, social amplifiers, social sites

Twitter Weekly Updates for 2009-05-03

May 3, 2009 By Brent Chaters Leave a Comment

was there ballot stuffing on time.com 100 most influential person? I would think so. link is http://bitly.com/jSyEm # Most of these sites are pretty common these days, but interesting reading anyways: 35 Non-Google SEO How to http://bitly.com/9ZTjF # I know #SES is coming up so to the SEO experts I would love to hear greatest […]

Filed Under: Twitter

It's Time to Drop the "M" in CRM

It's Time to Drop the "M" in CRM

April 30, 2009 By Brent Chaters 1 Comment

Social customer relationship management is the evolution of CRM and Todd Clayton over at chatterboxhq had an interesting article which I had to respond to on Why Social CRM Is not the Answer for Social Media it’s a great read (go on read it, I’ll still be here when you get back). OK great, so […]

Filed Under: Marketing, Technology, Twitter, Web 2.0 Tagged With: buy product, company, corporations, crm, customer, customers, junk, manage, people, product, radio, respond, think, work companies

Web Design It's Not Just For PCs Anymore

April 29, 2009 By Brent Chaters Leave a Comment

I have been working in the web design/development community since 1998 and it seems like every time the web takes a step forward it means two steps back for developers. A lot of the same issues that plagued developers when dial-up was still predominant are issues still today. Not because people are on dial-up, but […]

Filed Under: Design, JavaScript, Navigation, Technology Tagged With: code, Design, designers, designing, devices, interface, iphone, mouse, mouse over, site, touch, touch device, touchsmart, web, web design

Twitter Weekly Updates for 2009-04-26

April 26, 2009 By Brent Chaters Leave a Comment

Feels like nothing got done this weekend # way more than 84 Amazingly Useful CSS Tips & Resources | http://bitly.com/8sGDS # RT @demodadesign Twitter is dumb and it’s making me feel stupid(er). – best line ever # Is it just me or is time actually going backwards today? # @demodadesign creep on creeping on in […]

Filed Under: Twitter Tagged With: fleeting thoughts, tweets, Twitter

Editors Going Extinct or a New Breed?

Editors Going Extinct or a New Breed?

April 23, 2009 By Brent Chaters 4 Comments

Having recently taken up blogging I have discovered one major issue. There’s no editor. Nobody to really ask you is this what you really mean to say? It’s a simple click publish and there it is your article up and out there live for everyone to see. I know at some point I’m going to […]

Filed Under: SEO, Technology, Web 2.0 Tagged With: articles, book, content, editors, electronic, publishing, read, SEO, words

Next Page »

About Brent Chaters

Brent Chaters Brent Chaters is the author of the O'Reilly book Mastering Search Analytics: Measuring SEO, SEM and Site Search as well as Multichannel Marketing Ecosystems: Creating Connected Customer Experiences. Brent has been working with internet based technology since 1998, he has won two TV Ontario awards. Brent has worked for large world wide corporations and small business across multiple verticals including, CPG, Automotive, Financial Services, Entertainment, Technology and Public Sector, helping lead them into the world of digital marketing.

The views expressed on this website/weblog are mine alone and do not necessarily reflect the views of my employer, Accenture

Connect

Follow me on TwitterFollow me on LinkedInFollow me on E-mail

My Books & Other Contributions




Mastering Search Analytics: Measuring SEO, SEM and Site Search


Multichannel Marketing Ecosystems: Creating Connected Customer Experiences


Search Engine Journal

Categories

  • Analytics (5)
  • CSS (2)
  • Design (7)
    • Navigation (3)
  • General (2)
  • HTML (1)
  • JavaScript (1)
  • Marketing (22)
  • Metrics (5)
  • Search (14)
    • SEM (4)
    • SEO (11)
  • Social Media (9)
    • Facebook (1)
    • Twitter (8)
  • Strategy (7)
  • Technology (13)
  • Uncategorized (1)
  • Web 2.0 (5)

Archives

  • September 2019 (1)
  • June 2016 (1)
  • May 2016 (1)
  • March 2016 (5)
  • February 2016 (1)
  • January 2016 (2)
  • December 2015 (2)
  • November 2015 (1)
  • August 2012 (1)
  • April 2012 (1)
  • January 2012 (1)
  • October 2011 (1)
  • May 2011 (2)
  • March 2011 (1)
  • February 2011 (1)
  • November 2010 (1)
  • September 2010 (1)
  • July 2010 (1)
  • July 2009 (1)
  • June 2009 (1)
  • May 2009 (4)
  • April 2009 (13)
  • March 2009 (2)

Recent Posts

  • A Cookieless World? Who Cares When You Have Bio-metrics
  • Data as a Currency, Rethink Your Marketing
  • Is Your Marketing Team a Cost Center or Profit Center?
  • How Donald Trump Mastered Digital Marketing and SEO
  • 2016 The Year Digital Entered Adulthood

Recent Comments

  • scrapebox footprints on 5 Things Marketing in the 50s & 60s Can Teach Digital Marketers
  • Zad on What Number is the Most Important? – Web Metrics (Part 1)
  • Ben on Writting for SEO
  • loi duflot on Something Kind of Neat
  • Jenny Painter on Which Came First Content or Navigation?

[footer_backtotop]

Copyright © 2025 Gab Monkey · hosting provided by Fused Network · Log in