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Social Media and SEO

March 5, 2011 By Brent Chaters Leave a Comment

Go to any search conference today and there will be at least one discussion on Social Media. It is starting to become much clearer how the two connect with announcements from booth Bing and Google that they use social signals for rankings, as well as announcements they will start to use social results much more […]

Filed Under: Facebook, Search, SEO, Social Media, Twitter Tagged With: bing, blogs, facebook, lastly, link, link building, linked, little seo, page, pages, platforms, relationships, Search, searches, SEO, social, social media, tweets, Twitter, youtube

Google Instant Some Random Thoughts

September 9, 2010 By Brent Chaters Leave a Comment

With the launch of Google Instant I’ve got a few non-connected thoughts on what this means to SEO/SEM as well as to Google, and some questions with how they will adapt to this. First let’s look at the comments I have specifically to Google. A Great Engineering Feat In one way I think this is […]

Filed Under: Search, SEM, SEO, Technology Tagged With: google, google instant, lemming mentality, letters, pages, predictive search, results, Search, speed results, suggestion, suggestions, terms, trend

Why Organic Search Has a Better ROI

July 15, 2009 By Brent Chaters Leave a Comment

I’ve recently been hearing that organic search (SEO) has a lower ROI than paid search (SEM). I have a very hard time believing this. I can see SEM having a better conversion rate than SEO, but not a better ROI. Free organic search will ALWAYS have a better ROI than anything you pay for. The […]

Filed Under: Marketing, Search, SEO Tagged With: better roi, content, link, links, organic, organic search, pages, paid search, Search, search engines, site, webmaster

What Number is the Most Important? – Web Metrics (Part 2)

April 18, 2009 By Brent Chaters Leave a Comment

Last article we started to look at metrics and what metrics to report to your business or to help decide if your business is succeeding online. This go around I’ll be looking at metrics for your web team. There are some things you will want to measure to help you maintain your site health. These […]