As companies move into the social realm, into blogs, into giving voices of the individual of the company there runs an interesting issue that will have to be dealt with by companies at some point who are giving voices to the many. The issue is investing in individuals to speak on behalf of the company […]
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Face of the Company
Filed Under: Marketing, Web 2.0 Tagged With: company, giving voices, individuals, interesting, move masses, open policies, paradox, personal brands, social, strong, strong voices, voice, voices
Brent Chaters is the author of the O'Reilly book 
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